Peter Griffith

"“The mind that has the problem usually has the solution – it’s just waiting for the right question.”"

Peter Griffith is a Partner with rogenSi, the cultural change and sales transformation division of TeleTech, a U.S. listed customer experience company with more than 40,000 employees around the world.


Over the past 15 years, Peter has acquired and grown many of the strategic accounts that have helped define the firm’s success, including Caltex, AMP, CBA, Lendlease, Telstra, and Blackmores. While building these accounts and many more, he has coached senior executives locally and internationally in the areas of leading change, sales transformation, and winning multi-million dollar bids and tenders.


As the practice leader for sales transformation in Asia Pacific, he now spends much of his time conducting research into the cultures, capabilities, and leadership attributes that create competitive advantage and a phenomenal customer experience. In addition to his work with corporations, he is involved with a number of not-for-profit organizations, including the Starlight Children’s Foundation and Opportunity International, where he serves on the Advisory Board and as an Ambassador.

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