Remo Giuffré is a thinker and creative strategist with a long track record as an entrepreneur, retail merchant and brand builder. He founded the iconic REMO General Store in 1988; and co-founded the General Thinking network in 2001.

Remo also enjoys a long and ongoing association with the TED Conferences in New York, and, since 2009, has been Licensee & Director for TEDxSydney, an annual flagship TEDx event at the Sydney Opera House which has become the leading platform for the propagation of Australian ideas, innovation and creativity to the rest of the world.